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2. Visitor Engagement

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1. Traffic & Traffic Sources
Browser & Platform Market Share

Some will click the back button seconds after they enter your site. This is also known as bounce rate, or more specifically, the rate at which new visitors visit your site and click away with very low time spent and little to no interactions. The key here is to make sure you are providing quality content, a cohesive user experience, and exceptional value to the people who are visiting your site.

This is known as your visitor to lead conversion rate. This number goes hand and hand with measuring how well your website does in generating business and sales. You could have , visitors a month, but if your conversion rate on them is too low, then that means you are bringing in virtually no new business.

To measure this number, you traditionally take the total number of conversions divided by the total number of visits. Although a more effective way to measure this number is to segment out unqualified traffic, as not every visitor is going to be part of your target audience.

For example, if you work for a construction company that only has the ability to do business with people who are within a certain radius, you can segment your traffic based on their distance from you and measure your conversion rate like so:. Choosing the right tools, knowing what to look for, and actively updating your website based upon your results will show you where the quality of your website lies. This also gives you points to reference when that will help you conclude what your visitors are looking for and how to gauge updates for future website optimization.

August , in Hartford, CT. Want to Contribute Content to impactbnd. National Statistics Office in Spanish only Egypt: State Information Service Estonia: Statistical Office of Estonia Ethiopia: National Bank of Ethiopia Fiji Islands: Federal Statistical Office Gibraltar: Government of Gibraltar Information Services Greece: Hellenic Statistical Authority Greenland: National Institute of Statistics in Spanish only Hungary: Hungarian Central Statistical Office Iceland: Ministry of Statistics Ireland: Central Statistics Office Isle of Man: Economic Affairs Division Israel: Central Bureau of Statistics Italy: National Institute of Statistics Japan: Japanese Statistics Bureau Jersey: Department of Statistics Kenya: Central Bureau of Statistics Kiribati: Statistics Office Korea, Republic of: Central Statistical Bureau of Latvia Lebanon: Central Administration for Statistics Liechtenstein: State Statistical Office Madagascar: National Institute of Statistics in French only Malaysia: Department of Statistics Mali: National Statistics Office Mauritania: National Statistics Office in French only Mexico: DAP uses raw data from a unified Google Analytics account.

According to StatCounter, as of January [update] , Chrome is the most popular browser on phones or phones plus tablets. When counting across all platforms, Chrome is the most popular, and if only desktop platforms are counted, it has more than half of that market.

The following tables summarize the usage share of all browsers for the indicated months. According to StatCounter web use statistics a proxy for all use , in the week from 7—13 November , "mobile" meaning smartphones alone without tablets overtook desktop for the first time and by the end of the year smartphones were majority. The two biggest continents, Asia and Africa, have been a mobile-majority for a while.

A few countries in Europe and South America have also followed this trend of being mobile-majority. In March , for the first time in the US the number of mobile-only adult internet users exceeded the number of desktop-only internet users with StatCounter statistics are directly derived from hits not unique visitors from 3 million sites using StatCounter totaling more than 15 billion hits per month.

This site counts the last 15, page views from each of approximately 80, websites. This limits the influence of sites with more than 15, monthly visitors on the usage statistics. Net Applications bases its usage share on statistics from 40, websites having around million unique visitors per month. The mean site has unique visitors per day.

Wikimedia traffic analysis reports are based on server logs of about 4 billion page requests per month, based on the user agent information that accompanied the requests. Wikimedia has recently had a large percentage of unrecognised browsers, previously counted as Firefox, that are now assumed to be Internet Explorer 11 fixed in the February and later numbers.

Chrome did not include the mobile numbers at that time while Android does since there was an "Android browser" that was the default browser at that time.

Only counts visits to local sites in 23 European countries and then averages the percentages for those 23 European countries independent of population size. Other browsers are categorised as either "Netscape compatible" including Google Chrome, which may also be categorized as "Safari" because of its "Webkit" subtag or "unknown". Internet Explorer 8 is identified as Internet Explorer 7. Monthly data includes all hits from until the end of the month concerned.

More than the exact browser type, this data identifies the underlying rendering engine used by various browsers, and the table below aggregates them in the same column.

From Wikipedia, the free encyclopedia. Retrieved 12 January Archived from the original on 5 July


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The w3schools website also publishes a report with browser, operating system and screen resolution statistics. One advantage of this site over the previous one is the fact that you can see at a glance the market share evolution of the different browsers over time. Disclaimer: Links to non-BLS Internet sites are provided for your convenience and do not constitute an endorsement. FedStats links to statistics and information from more than agencies in the U.S. Federal Government.

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Find traffic statistics for any site using Alexa's advanced analysis tools. Understand rank, sources of traffic, competitors, top keywords and more. The mobile marketing statistics and facts below will help you understand why and also provide some guidance when shaping your mobile marketing strategy in the coming year. Rather watch? This video contains five of our favorites. 1. As of March , 80% of top Alexa websites were mobile adaptive. This is pretty cut-and-dry.